Quarry expansions, material deep-dives, supply chain explainers and the people who’ve been part of Designer Rocks across three decades and forty countries.
In 2000, Designer Rocks coined “Indian Aurora” as a competitive answer to Finnish Aurora granite. Twenty-six years on, it’s become a category of its own. Here’s how it happened.
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The middleman model has dominated stone sourcing for decades. Here’s why we walked away from it — and what it means for our partners worldwide.
How a family-owned Indian stone enterprise opened operations in Ethiopia, Zambia, and Tanzania — and what it took to make ethical, owned mining work on a new continent.
How Designer Rocks created a stone category that didn’t exist before — and the global trade ripples that followed.
